Madelynn May had an eating disorder for a decade.
At one point her treatment included a feeding tube.
Now she has put on 20lb, posted a bikini video about it, and strangers have told her she needs weight loss surgery.
The 25-year-old model, who has more than 759,000 Instagram followers as @bubblebabyz0, filmed the clip with her friend Junie (@notjooniebjonezz).
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It carried a pointed message about weight-loss jabs.
“Why would we want to be on Ozempic when we look like this? Arms jiggle, legs jiggle, who cares? It’s more to love.”
The internet had thoughts.
The Ozempic video that went viral overnight
Madelynn, from Nevada, says the post hit 300,000 views in 24 hours, as reported by Creatorzine.
“I posted a video in a bikini being like, ‘F*** Ozempic!’ It went seriously viral and was watched by 300,000 people in just a day,” she said.
“People were mad at me for it, but I never said nobody’s allowed Ozempic.”
She stands by the sentiment, though. “I’d never go on Ozempic and I find it really depressing that ultra skinny is back in fashion.”
‘Not everyone wants to be fat like you’
Most of the abuse, she says, came from women.
One told her: “Not everyone wants to be fat like you.”
Another compared their bodies and decided that Madelynn, who has no children, looked worse than she did after three.
A third kept it brief: “Need weight loss surgery.”
“I gained 20lbs in 2026, and I love how I look now,” Madelynn said.
“But I am getting a lot of abuse for it online. Women judge me, but ultimately they’re just jealous of my confidence.”
She insists the comments don’t land.
“I’m healthy and that’s all that matters. At the end of the day, my boobs look good, so the hate doesn’t hurt me.
“But it was still a shock to see the trolls come out in force.”
An eating disorder that started at nine
The shock makes more sense given where she started.
Madelynn developed an eating disorder aged nine and lived with it until she was 19, spending years in treatment.
She relapsed in 2024 and again in 2025.
Her routine now sounds almost defiantly ordinary.
“I go to the gym now. I eat food,” she said.
“I’m so proud of my body for overcoming everything I put it through, and I find it odd that people have such strong opinions on my shape.”
She has no plans to make herself smaller again.
Thicker, and earning more
Her male fans, she says, can’t get enough of the new look.
Madelynn claims her earnings have jumped 30% since the weight gain.
“I make more money when I’m thicker. There’s more to squeeze and more to love.”
Her followers have rallied. “I’m very pro curves!” wrote one.
Another went with “Gorgeous,” while a third offered: “Wow, what a beautiful view! I love it.”
Why it matters
Weight-loss drugs have dragged body size back into public argument, and creators whose income depends on their bodies sit right in the middle of it.
Madelynn’s case shows a split worth watching: the people leaving cruel comments and the people paying for content aren’t always the same audience.
For creators, the loudest corner of the comment section may not be the one that pays the bills.
Jabs such as Ozempic and Wegovy have become a fixture of celebrity and influencer culture, with “skinny is back” now a recurring complaint across social media.
Body-positive creators increasingly find themselves cast as the opposition, whether they signed up for it or not.
Madelynn isn’t deleting anything.
“Skinny jabs might not be going anywhere,” she said, “but neither are my curves.”
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